The internet changed the music industry forever, it shook things up and changed the stagnant status quo which left so many unsigned musicians heartbroken and depressed knocking on the doors of record companies. In fact, the advent of MP3 music downloads, whether from iTunes or illegally from sharing sites, left the big record companies spinning in confusion and panic as they watched their sales from traditional CDs drop off the planet.
The landscape changed and although not perfect, it’s certainly an improvement and most musicians would never want to go back to the way things were before. The current situation is not without its problems. The fact that it’s so easy now for anyone to record and publish their music cheaply and from their bedrooms means that they web is flooded with a lot of mediocre crap.
You kind of have to shift you way through it all in order to find the gems. The mere fact that so many people are publishing their music has meant that although it may be easy getting your music out there, it’s now tremendously difficult to get noticed above all the other noise.
There will always be a role for traditional music companies but it’s now a changed one. What we now find is that where before a large record company may have encouraged and developed start up talent they now sit back and wait for other, smaller record companies to do it for them.
If you want global success the a major label is still what’s required to make it happen but musicians should see that in the same way as winning lottery or getting struck by lightening. There’s a chance it’ll happen but it’s really small. It’s far better to concentrate on making the most sincere music you can being intelligent enough to make a good living from it through intelligent marketing and self promotion.